Interesting to hear that you went full on Jake for several months. How was it like? How did it make you feel? I’m very curious to hear about the experience.
As you know, Jake is food that contains every nutrient you need and for the composition of our products, we follow guidelines as provided by the European Food Safety Authority. The advice from the NHS closely follows, or at least resembles these guidelines. So I was pretty surprised to read that Jake would exceed the Food Label Decoder guidelines in almost every category.
I am happy to tell you that this isn’t the case. And the reason is pretty straightforward: The guidelines help you compare food with food. 100g of Jake powder is not the final food, as it needs to be prepared with about 250ml of water first. This makes a total meal, ready to consume, of about 550g (Jake Original).
Seeing this, every 100g of powder, makes about 350g of food. As water doesn’t add any nutritional value, the amounts you find at 100g Jake must be divided by 3.5 to make an even comparison with the guidelines on the UK Food Label Decoder.
For sugar, for example, the decoder is based on 90g of sugar per day as you can find here. Jake Original provides 24g sugar per day. Well below the 90g of sugar per day the decoder is based on. Which, by the way, is too high. More recent guidelines tell us to consume 50-60g sugar per day max.